Digital Marketing Training In Jaipur

Digital marketing is the booming technique using for digital promotion for businesses. Get Digital Marketing Training In Jaipur at NSPL and become an expert in the Digital Marketing industry. Digital media has become a direct channel between a brand and its consumers. As most of the people spend more and more time on various digital platforms, brands are reaching out via these channels to market themselves, at the same time develop a personal connect with the audience.

Our Digital Marketing Training In Jaipur ensures that trainees can master many processes from mobile applications to the internet, e-mail to SMS, mailing, text, visuals, SEO, and use Search Engine advertising structures effectively.

Why Learn Digital Marketing Training In Jaipur, with us?

Our Digital Marketing Training In Jaipur is extremely helpful to learn about the advertising and promoting a business through the use of digital media. This consists the Internet, cell phones, and social media. Digital advertising is a diverse and growing field. As more consumers get access to the internet and various digital media, marketing products and services to this readymade audience is essential. Know more about the importance of learning Digital Marketing and the scope of learning of Digital marketing with our Digital Marketing Training In Jaipur.

Digital marketing is shifting the paradigm of the market in these days, and at our Digital Marketing Training In Jaipur, we are providing the training as per the need of the industry. Digital marketing is no longer limited to having a compelling website, effective online strategies, email marketing or embracing more and more channels to the silos. It is all about integrating all the digital aspects to business marketing.

Digital Marketing trend and importance over career growth prospects

Digital Marketing Training In Jaipur is an approach that covers all the marketing techniques and strategies. This marketing approach also defined as an umbrella for all marketing activities for products or services follows various online and offline platforms. With the gradual increase in technology and innovation, various business units are implementing digital approach towards their marketing activities.

Running a business in this era is a challenging job. The advent of the Internet and technology has taken the modern business to a threshold where competition is high, and the techniques of promoting business are digital in nature. Our Digital Marketing Training In Jaipur provides by the digital marketing expert and has been observing the changing patterns of the industry for years.

Digital Marketing Training In Jaipur, at our institution is the quick and feasible way to build brand name and reputation in market. Digital marketing is an approach that covers all the marketing techniques and strategies through an online platform.

If you want to get success in digital marketing then it is the best place here at our institution you will get the best Digital Marketing Training In Jaipur. Here you get great attributes that you should know to attain success in digital marketing. Just like in any other technology driven area, the digital marketing arena changes fast.

DIPLOMA IN DIGITAL MARKETING (DDM)

1 SEARCH ENGINE OPTIMIZATION (SEO)

On –Page Optimization

  • Fundamental On – page Factors
  • Site speed analysis
  • Importance of domain names
  • File name optimization
  • Static vs. dynamic file optimization
  • Title tag optimization
  • Meta tags optimization
  • Headers optimization
  • SEO content writing
  • Anchor links optimization
  • Image tag optimization
  • Creating HTML and XML sitemaps
  • txt and its importance
  • URL redirecting its importance techniques using.htaccess
  • Custom 404 error page

Off – page Optimization

  • Introduction to offsite optimization
  • Submission to search engines
  • Google link scheme guidelines
  • Linking building methodology
  • Types of linking methods
  • Links analysis tools
  • Directory submissions
  • Social bookmarking
  • Using classifieds for inbound traffic
  • Generating links from QA sites
  • Blogging and guest blogging
  • Press release

Google Webmaster Tools

  • Adding site and verification
  • Setting Geo target location
  • Search queries analysis
  • Filtering search queries
  • External links report
  • Crawls stats and Errors
  • Sitemaps
  • txt and links removal
  • HTML Suggestions
  • URL parameters (Dynamic Sites only)

Reports and management

  • Website position Analysis
  • Website Monthly reports
  • Paid tools for monitoring sea campaigns

2 SEARCH ENGINE MARKETING (SEM)

  • PPC Training introduction
  • PPC Accounts setup
  • Google ad words
  • Yahoo search marketing
  • Set-up PPC campaign
  • PPC campaign navigation
  • Use my client Centre (MCC)
  • What is “click – through – rates “ (CTRs)
  • What is impression?
  • What is Conversion?
  • What is “cost/conversion”?
  • How to increase CTR & Conversion
  • What is tracking code?
  • How to do keyword research for PPC
  • What is keyword research?
  • Research PPC keywords
  • Select Targeted/related keywords
  • Analyze competitors keywords
  • Find keywords popularity & search volume
  • Categorize keywords in Ad groups
  • PPC keywords tools and resources
  • How to create Ads for PPC campaigns
  • Create Effective Ads Ad groups
  • Bids management in PPC
  • What is bidding ?
  • What is Quality score?
  • How Quality score effect on bids?
  • How to increase position on search?
  • Bid for Ad position
  • Importance of bidding techniques
  • How important is landing page for PPC
  • What is landing page?
  • Important of landing page
  • Optimize your landing pages
  • How to increase conversion rates
  • Use ‘Calls to Action’
  • Cost /Conversion
  • PPC reporting structure
  • Campaign performance Reports
  • Keywords performance Reports
  • Ad group performance reports
  • Ads performance reports
  • PPC campaigns tools
  • Google AdWords tool
  1. SOCIAL MEDIA OPTIMIZATION (SMO)
  • What is Social Media?
  • Benefits of using Social Media
  • Social Media Strategy
  • Social Media Metrics in SEO

Face book Marketing

  • Face book Account Setup
  • Different options on FACE book (Profiles, Page, Apps and Groups)
  • Face book page setup
  • Using Graphics on FB
  • Managing the face book page
  • Content Creation Strategy
  • Types of posts
  • Face book traffic insights
  • Generating likes and shares
  • Implementing face book share button
  • Implementing face book like box
  • Implementing face book comments in site
  • Face book groups
  • Sponsored posts in face book

Twitter Marketing

  • Benefits of Twitter
  • Profile creation and managements
  • Design the Twitter page
  • Hash Tags

Video Marketing

  • Creating account and channel in YouTube, metacafe etc.
  • Designing the YouTube channel
  • Promoting videos on YouTube
  • Monetizing the YouTube channel

Blogging

  • Why use blogging
  • Word press BIogging platform
  • Blog promotion
  • Guest BIogging
  1. SOCIAL MEDIA MARKETING (SMM)
  • Using Facebook, Twitter & etc. through payment boost your Business
  1. LOCAL BUSINESS LISTING
  • Local Business listing – optimizing your local search listing to bring new customers right to your business
  • Creating local listing in Search Engine
  • Google Places Setup (including image, video, map etc.)
  • Placing Web site on first page of Google search
  • Lean to make free online business profile page
  • How to make Monthly Basis Search Engine Visibility Reports
  • Verification on listing, Google reviews
  1. WORDPRESS SEO CONCEPTS
  • Using word press how to do SEO WORKS
  1. CREATING A NEW SIMPLE WEBSITE
  • Creating a simple website for your business/work using HTML Coding
  1. EMAIL MARKETING
  • Using Bulk Email service to boost your Business
  1. SMS MARKETING
  • Using Bulk SMS service to boost your business
  1. LIVE PRACTICALS
  • Live practical Experience